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Its striking black color turns deep purple when cooked, and it has a unique earthy aroma, chewy texture, and naturally rich taste that makes it stand out from ordinary rice varieties.    \u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46916716101804,"sku":null,"price":95.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46916716134572,"sku":null,"price":190.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/black-rice-front.webp?v=1787745399"},{"product_id":"mapillai-samba","title":"Mappillai Samba Rice","description":"\u003cp\u003eMapillai Samba is a traditional red rice variety from Tamil Nadu known for its rich nutrients, earthy flavor, and medicinal value. It is high in iron, fiber, and antioxidants, making it beneficial for energy, digestion, and overall health. Commonly used in South Indian dishes, this heritage rice is valued in organic farming and traditional diets for its natural resilience and wholesome nutritional profile.  \u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46917806031020,"sku":null,"price":75.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46917806063788,"sku":null,"price":150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/mappillai-samba-rice-front.webp?v=1787745400"},{"product_id":"seeraga-samba","title":"Seeraga Samba Rice","description":"\u003cp\u003eSeeraga Samba is a premium aromatic rice variety from Tamil Nadu, named after its small grain resembling cumin seeds (“seeragam” ). It is widely prized for its rich fragrance, soft texture, and ability to absorb spices, making it the preferred rice for authentic South Indian biryani, especially Dindigul biryani. This traditional rice is valued for its distinct taste, easy digestibility, and culinary heritage.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46917807767724,"sku":null,"price":65.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46917807800492,"sku":null,"price":130.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/seeraga-samba-rice-front.webp?v=1787745400"},{"product_id":"rathasali","title":"Rathasali Rice","description":"\u003cp\u003eMapillai Samba is a traditional red rice variety from Tamil Nadu known for its rich nutrients, earthy flavor, and medicinal value. It is high in iron, fiber, and antioxidants, making it beneficial for energy, digestion, and overall health. Commonly used in South Indian dishes, this heritage rice is valued in organic farming and traditional diets for its natural resilience and wholesome nutritional profile. \u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46917809635500,"sku":null,"price":90.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46917809668268,"sku":null,"price":180.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/rathasali-rice-front.webp?v=1787745400"},{"product_id":"kattuyanam","title":"Kattuyanam Rice","description":"\u003cp\u003eKattuyanam is a tall, hardy traditional rice variety from Tamil Nadu known for its strong resistance to pests, drought, and floods. The name means “forest elephant,” reflecting its remarkable height and strength. Rich in fiber, minerals, and natural nutrients, this red rice is valued for promoting stamina and healthy digestion while supporting sustainable organic farming and preserving indigenous agricultural heritage.    \u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46917852332204,"sku":null,"price":90.0,"currency_code":"INR","in_stock":false},{"title":"1kg","offer_id":46917852364972,"sku":null,"price":180.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/kattuyanam-rice-front.webp?v=1787745400"},{"product_id":"karunguruvai","title":"Karunguruvai Rice","description":"\u003cp\u003eKarunguruvai is a rare traditional rice variety from Tamil Nadu valued for its dark color, medicinal properties, and resilience in natural farming. Rich in antioxidants, iron, and essential nutrients, it has long been used in traditional wellness practices to support immunity and overall health. This heritage rice is known for its earthy taste, short cultivation period, and importance in preserving indigenous agricultural biodiversity.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46917868748972,"sku":null,"price":80.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46917868781740,"sku":null,"price":160.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/karunguruvai-rice-front.webp?v=1787745400"},{"product_id":"thuyamalli","title":"Thuyamalli Rice","description":"\u003cp\u003eThuyamalli is a fragrant traditional rice variety from Tamil Nadu known for its pearl-like white grains and soft texture. The name means “pure jasmine,” reflecting its pleasant aroma and delicate appearance. Rich in nutrients and easy to digest, this heritage rice is widely used in everyday meals and traditional dishes, while also supporting sustainable farming and the preservation of indigenous rice varieties.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46917993267372,"sku":null,"price":60.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46917993300140,"sku":null,"price":120.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/thuyamali-rice-front.webp?v=1787745400"},{"product_id":"arubatham-kuruvai","title":"Arubatham Kuruvai Rice","description":"\u003cp\u003eArubatham Kuruvai is a fast-growing traditional rice variety from Tamil Nadu that matures in about 60 days, which is why it is called “Arubatham Kuruvai” (“sixty-day rice”). Known for its drought tolerance and adaptability, it is valued by farmers for requiring less water and care. This heritage rice is appreciated for its nutritional benefits, traditional significance, and role in sustainable agriculture.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46918009847980,"sku":null,"price":85.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46918009880748,"sku":null,"price":170.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/aruvatham-kuruvai-rice-front.webp?v=1787745399"},{"product_id":"nellaiyappar","title":"Nellaiyappar Rice","description":"\u003cp\u003eNellaiyappar Temple is a historic Hindu temple dedicated to Lord Shiva in Tirunelveli, Tamil Nadu, renowned for its magnificent Dravidian architecture, towering gopurams, and musical pillars. Believed to date back over a thousand years, the temple is celebrated for its intricate carvings, sacred halls, and vibrant festivals. It stands as an important spiritual and cultural landmark reflecting the rich heritage of Tamil civilization.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46918014533804,"sku":null,"price":90.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46918014566572,"sku":null,"price":180.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/nellaiyappar-rice-front.webp?v=1787745400"},{"product_id":"sivan-samba","title":"Sivan Samba Rice","description":"\u003cp\u003eSivan Samba is a traditional red rice variety from Tamil Nadu often associated with Lord Shiva worship and temple offerings. It is valued for its rich nutritional profile, including fiber, iron, and antioxidants, which support strength and digestion. 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This rice is also appreciated for its soft texture, cultural importance, and role in preserving indigenous, chemical-free farming practices.      \u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46918018662572,"sku":null,"price":125.0,"currency_code":"INR","in_stock":false},{"title":"1kg","offer_id":46918018695340,"sku":null,"price":250.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/illupai-poo-samba-rice-front.webp?v=1787745400"},{"product_id":"garudan-samba","title":"Garudan Samba Rice","description":"\u003cp\u003eGarudan Samba is a traditional red rice variety from Tamil Nadu named after “Garuda,” the mythical eagle, symbolizing strength and resilience. It is valued for its hardy cultivation, ability to withstand tough climatic conditions, and natural resistance to pests. Rich in fiber, iron, and essential nutrients, this heritage rice supports digestion and overall wellness. It is also appreciated for its earthy flavor and role in preserving indigenous, sustainable agricultural practices.        \u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46919371653292,"sku":null,"price":75.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46919371686060,"sku":null,"price":150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/garudan-samba-rice-front.webp?v=1787745400"},{"product_id":"poonkar","title":"Poonkar Rice","description":"\u003cp\u003ePoonkar Rice is a lesser-known traditional rice variety from Tamil Nadu valued for its resilience, natural cultivation methods, and nutritional richness. It is typically grown in rain-fed conditions and is appreciated for its earthy taste and firm texture when cooked. Rich in fiber and essential minerals, this heritage rice supports digestive health and reflects the region’s long-standing indigenous farming practices and biodiversity conservation efforts.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46918044123308,"sku":null,"price":85.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46918044156076,"sku":null,"price":170.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/poonkar-rice-front.webp?v=1787745400"},{"product_id":"mani-samba","title":"Mani Samba Rice","description":"\u003cp\u003eMani Samba is a traditional red rice variety from Tamil Nadu known for its small, pearl-like grains (“mani” meaning bead). It is valued for its rich nutrition, including fiber, iron, and antioxidants, which support digestion and overall strength. This heritage rice is cultivated using traditional farming methods and is appreciated for its earthy flavor, cultural significance, and role in preserving indigenous rice biodiversity in South India.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46918782386348,"sku":null,"price":105.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46918782419116,"sku":null,"price":210.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/mani-samba-rice-front.webp?v=1787745400"},{"product_id":"navara-samba","title":"Navara Samba Rice","description":"\u003cp\u003eNavara rice is a rare ancient rice variety from Kerala, traditionally used in Ayurveda for its medicinal and restorative properties. Known for its reddish-brown grains and short cultivation cycle, it is valued for high levels of antioxidants, iron, and easily digestible nutrients. Navara rice is often used in therapeutic diets, baby food, and Ayurvedic treatments, especially for strengthening the body, improving immunity, and supporting recovery from illness.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46918851788972,"sku":null,"price":90.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46918851821740,"sku":null,"price":180.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/navara-samba-rice-front.webp?v=1787745400"},{"product_id":"sorna-masuri","title":"Sorna Masuri Rice","description":"\u003cp\u003eSorna Masuri is a lightweight, aromatic medium-grain rice widely grown in South India, especially Andhra Pradesh, Telangana, and Karnataka. It is known for its soft texture, easy digestibility, and slightly fragrant flavor, making it popular for everyday meals like steamed rice, pongal, and biryani. Lower in starch compared to many other polished rice varieties, it is often preferred in balanced diets and is a staple in many South Indian households.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":47154602311852,"sku":null,"price":75.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":47154602344620,"sku":null,"price":150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/sorna-masuri-rice-front-mockup.webp?v=1787745400"},{"product_id":"mysoremalli","title":"Mysoremalli Rice","description":"\u003cp\u003eMysore Mallige rice is a fragrant traditional rice variety from Karnataka named after the jasmine flower “Mallige” due to its pleasant aroma. It is a medium-grain rice known for its soft texture, subtle fragrance, and good cooking quality. 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This heritage rice is also appreciated for its nutritional value, including good digestibility, and its role in preserving the region’s culinary and agricultural traditions. \u003c\/p\u003e","brand":"My Store","offers":[{"title":"500g","offer_id":46918868533420,"sku":null,"price":70.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":46918868566188,"sku":null,"price":140.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/8136\/5164\/files\/kichili-samba-rice-front-mockup.webp?v=1787745400"},{"product_id":"kullakkkar","title":"Kullakkar Rice","description":"\u003cp\u003eKullakar rice is a traditional red rice variety from Tamil Nadu known for its short grains, quick cooking nature, and rich nutritional profile. It is valued for its high fiber, iron, and antioxidant content, which support digestion, energy, and overall health. 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